Thursday 23 July 2015

Ukash changes name to paysafecard

Following the acquisition of Ukash by paysafecard earlier this year, Ukash is switching to paysafecard. paysafecard, the global market leader in prepaid online payment methods and member of the international Skrill Group, announces that from 31st August 2015 onwards, Ukash vouchers will be replaced by paysafecard vouchers at retailers across the UK.

Paysafecard has already been available in the UK for many years and offers a wide range of advantages such as innovative online accounts and 24/7 customer service in several languages. Ukash vouchers will still be accepted for redemption at online shops until 31st October 2015.

Paysafecard offers a secure and fast prepaid payment solution for online digital goods and services. There is no need to enter personal information, bank or credit card details when paying at an online shop. With paysafecard, retailers and partners attract consumers who want to benefit from the extensive offerings and global presence of paysafecard as well as the greater choice of thousands of online shops where paysafecard is accepted. The product is available worldwide at over 500,000 sales outlets in 40 countries. The company paysafecard is known for its innovative solutions and the diversity of additional services like the mobile app and round the clock assistance in a wide range of languages from the customer service team. Therefore, switching from Ukash to paysafecard has many advantages for both customers and retailers alike.

A comprehensive campaign has been launched to ensure that retailers currently selling Ukash and consumers holding Ukash vouchers are aware of upcoming changes. This includes messages on the Ukash website and in direct marketing campaigns. Also, a retailer engagement programme is being undertaken throughout August to provide outlets with new point of sale merchandise and information about paysafecard for their customers.

A consumer promotion is also being launched in August offering current Ukash customers the chance to try out the paysafecard service with a free £5 paysafecard PIN.

Udo Müller, CEO of paysafecard, comments: “The acquisition of Ukash has given us the opportunity to expand the choice for consumers wanting to make secure online payments. We have brought together the best of the prepaid technologies from both Ukash and paysafecard to give consumers a safe and easy way to make online payments and we are now embarking on a nationwide campaign to ensure the retailers and users are aware of the changes taking place.”

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